Musical Event Planning: 5 Things You Shouldn’t Forget
Here at Rubber Box, the entertainment industry makes up a significant proportion of our clients, including music promotors and concern organisers. If you’re just getting into the business and thinking about setting up your first event, we’ve got some tips for you! Obviously, you’ve got to make sure you’re equipped with the right power distribution equipment, but in addition…
1. Know your audience
Don’t assume that because a band sold out a venue in a town nearby, they’ll have the same success where you are. You may be surprised at how different musical tastes can be from town to town, even those that are close to each other. So, before you book a group, try to find out if they’re actually popular where you are. A simple check on the band’s Facebook page will allow you to check where their fans come from and if they have any kind of buzz in your area.
2. Make sure you give yourself enough time
There are so many things that can go wrong when planning a musical event, so if you had a deadline for organising the event, chances are you’ll need more time. You might find out at the last minute that you don’t have an important permit for the concert. Or maybe something happens with the venue and you have to move the event somewhere else. Give yourself additional lead time so you can make arrangements without having to cancel the event.
3. A small full venue is better than a big empty one
Don’t go overboard with the venue and only pick one you feel you can comfortably fill. Not only will a half full venue look bad and ruin the ambience, but organising a smaller event is much easier, especially if you’ve not got much industry experience behind you yet. And don’t expect that booking a larger venue will automatically translate to more profits since you’ll have to spend more on things like equipment, security and the venue as well. Try to mitigate lower attendance by adjusting ticket prices accordingly while still being reasonable.
4. Take steps to prevent power outages
One of the worst things that could happen at you concert is if a major component fails and there’s a power outage. That’s why you have to make sure that you have the proper equipment in place, including all electrical distribution boxes. You have to consider all the collective and individual power requirements for things like your mixers, amps, speakers and lights and make sure that you pick a distribution box that will be powerful enough to handle your needs. (We’re happy to provide any advice we can on this point!)
5. Make sure you’re insured!
Organising a musical event without the proper insurance is a recipe for disaster. You have to cover yourself against any type of injury or damage resulting from the show. Getting event insurance is easy, and is well worth the money. So, make sure that you shop around and find the best coverage to make sure that you don’t have to face litigation in case of a mishap. While organising a concert is a great way to get into the event planning game, you’ll have to be thoroughly prepared and know what to expect. Remember these few tips if you want your first musical event to be a success!
You may find that the venue takes care of a lot of power requirements for you, but if you’re looking to get started with your own power distribution equipment, you’re in exactly the right place. You can shop for power distros online by clicking here, or give us a call on 01282 677 910. We’re here to help!